Berkley

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Berkley PowerBait Cullshad Berkley PowerBait Cullshad
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from $11.99
from $11.99
Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level, the CullShad combines big profile drawing power with proprietary Honey Comb Technology for next-level...
Berkley PowerBait MaxScent The General Berkley PowerBait MaxScent The General
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$8.99
$8.99
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic...
Berkley Finisher 7 FFS Jerkbait Berkley Finisher 7 FFS Jerkbait
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$9.99
$9.99
The middle of the pack in the Finisher lineup, the Berkley Finisher 7 FFS Jerkbait redefines underwater visibility and precise control with Forward Facing Sonar (FFS) technology. The Finisher 7 com...
Berkley Trilene Big Game Monofilament Berkley Trilene Big Game Monofilament
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from $10.99
from $10.99
One of the most popular monofilaments in North America due to its incredible strength, reliability and value. Extreme fighting power for big game fish -- saltwater or freshwater!
Berkley Swamp Lord Hollow Body Frog Berkley Swamp Lord Hollow Body Frog
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$9.99
$9.99
Designed by expert frog fisherman and 2022 MLF Redcrest Champion Bobby Lane, this is the last hollow body frog any angler needs to become a lord of the swamp. _Optimized for positive hook-up ratio,...
Berkley PowerBait The General Berkley PowerBait The General
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$5.99
$5.99
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish l...
Berkley KREJ 100 Berkley KREJ 100
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$14.99
$14.99
A revolutionary lure designed for a new groundbreaking technique known as "Krejing", the Berkley Krej FFS Jerkbait 100 features a unique upside-down bill that allows you work the water column from ...
Berkley Stunna Berkley Stunna
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$14.99
$14.99
Hank Cherry’s winning modifications with a jerkbait led him to the title of Bassmaster Classic® Champion. Born from Hank’s vast knowledge and Berkley® design expertise, the Berkley® Stunna has all ...
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